Christopher Kuenne

Board Member



Chris is the Founder and CEO of Rosemark Smart Capital, a specialized growth-focused co-investment fund whose mission is “serving entrepreneurs by entrepreneurs.” A successful brand management expert with over 30 years of experience, he began his career at Johnson & Johnson leading the $1B Tylenol franchise followed by leading the retail marketing practice at First Manhattan Consulting Group. Chris’s entrepreneurial success revolves around Rosetta, a digital marketing firm he founded in 1998 which grew to achieve $250M in annual revenues and 1,200 employees. Rosetta became the largest independent digital agency in the world and was sold 2011for $575M to Publicis. Chris served as Rosetta’s CEO until June 2013 and as Executive Chairman through December 2013. A lecturer of High-Tech Entrepreneurship at Princeton University, he is a well-sought conference speaker and Forbes article contributor.

Chris co-authored “Built for Growth,” a Wall Street Journal best seller, based on Rosemark’s in-house research identifying the influence a CEO’s personality has in driving value and impact. He is a Board Member of the Princeton Day School and The New School University. Chris holds a BA in History from Princeton University and an MBA with honors from Harvard Business School. He lives in Princeton, NJ and Shelburne, VT with his wife Leslie and their three sons, Peter, William, and Matthew.